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 YOUR MARKETING SWEET SPOT RESULTS ARE IN

You’re a rising star.

As a rising star, your marketing sweet spot is all about setting the staging — and I’m not talking about staging homes. I’m talking about staging your BUSINESS for sustainable success (aka, making sure you’ve always got steady leads and checks coming in).

You’re still mastering the ins and outs of the real estate business, making sure you’re doing things in the right order, looking to mentors for guidance and taking your colleagues’ advice on how to generate leads.

You may be new to real estate, but you KNOW there has to be a better way to generate consistent leads and create a successful business without resorting to cheesy tactics like door knocking, cold calling, or buying expensive (not to mention crappy) leads.

You became a real estate agent to get a taste of freedom, flexibility, and yes, fat commissions. That amazing vision (the one where you’re making your own schedule and living life on your terms) is 100% within reach. But the secret to making this dream life a reality is setting clear goals and making a clear, simple plan to achieve them.

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HOW TO SET THE STAGE
(so you can go from rising star to real estate rock star)

Step 1:
Embrace the CEO.

Here’s where I see so many real estate agents go wrong: They don’t consider themselves entrepreneurs and CEOs, so they don’t run their business like one.

Sure, you’re still learning the ropes and figuring out exactly how to navigate appraisals, contracts, and negotiations. But make no mistake: You’re more than a “broker.” You’re the CEO of your real estate business. And what does every baller CEO have? A clear vision and a step-by-step plan. 

The first step in becoming the CEO of your real estate business is mastering your money and creating a bulletproof foundation for managing your cash flow. I want you to sit down, set clear monthly revenue goals, and figure out exactly how many listings or buyers you need in order to make those goals happen. This foundational business exercise will help you create an intentional business designed to help you reach your financial goals. 

Step 2:
Become a neighborhood expert.

You may have heard that the riches are in the niches. In my experience, this couldn’t be more true. Instead of trying to be everything to everyone and taking every client that comes your way, I want you to choose what I call your “Zone of Happiness” and stay in that zone.

That means deciding what community you’re going to become a master of and, well, mastering it. Go on weekly broker tours, study market values, explore the neighborhood and start creating connections with local business owners.

Step 3:
Define your ideal client.

Once you’ve zeroed in on what geographic region or neighborhood you plan to specialize in, it’s time to start attracting your perfect client. But first, you need to know who your dream client is. 

If you could wave a magic wand and serve the perfect person, who would it be? Do you want to help families with young kids? Empty nesters looking to live that downtown condo life? Newlyweds in search of their first home? It’s all about serving the smallest viable audience. Now, before you freak out, this isn’t about turning business away. Just because you have your ideal client defined does not mean that you don’t serve anybody else. It just means that when you’re creating your marketing plan, you’re creating it to attract that certain person. This will impact what kind of Facebook groups you join, what networking events you attend, and the kind of events you might host. It will even impact the kind of insider knowledge you’ll need to learn about your community.

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Knock, Knock
Who’s there?

I’m Paige.
Your Real Estate Business Bestie

Here to rescue you from the soul-sucking wretches of cold calling, door knocking, and expired-listing buying, and whisk you away to the world of Dream Clients and Profitability.

I'm an active Realtor who, within two years of being licensed, have become the #1 solo agent in my local market (no teams, just me) producing over $22M (and counting this year) and closing over 40 transactions in my market. Without cold calling, door knocking, or buying expensive online leads.

I wasn’t just brand new to real estate … I was brand new to my market. I knew two people when I moved to my new city in 2015.

The key to my success has been building a personal brand and narrowing my focus to the smallest viable market I want to serve, allowing me to leverage my time in my local zone of happiness and making true connections with my community. I’ve mastered ONE area and now I attract all the clients who want to buy or sell near me. I’m so thrilled that I mastered this industry that I want to share it with other agents too. Agents like you.

Ready to become the go-to real estate agent in your city and generate a steady flow of amazing leads and referrals who only want to work with you? Sign up to join the waitlist for Master Your Marketing with Paige™

ENROLL NOW

 The most comprehensive, step-by-step online program for marketing your real estate business, growing your profits, and creating a personal brand that makes you the “go-to” agent in your community.

By the end of this program, you’ll have:

✔ Nailed down your niche (instead of wasting more time and money taking any buyer or seller who comes along)

✔ Celeb status in your community and established authority online

✔ Identified your ideal customer--the kind of person/family you want to work with again and again

✔ A roadmap for developing authentic, lasting relationships in your community that lead to clients and referrals

✔ A daily routine, so you know exactly where, and how to spend your time each and every day

✔ Become a true expert in YOUR niche and your neighborhood

✔ A profitable referral system put in place

✔ A personal brand that’s so good, they can’t ignore you

✔ Everything you need to know to design your high-converting website

✔ Developed a detailed social media strategy you’ll actually be excited about

✔ More confidence on camera (because you’ll know exactly what to day)

✔ Created and implemented your personalized Marketing Blueprint, a mix of social media, email and community-centric marketing to grow an audience of superfans who will refer and tag you over and over again

✔ A CEO mindset vs. independent contractor mindset, which is the true key to fast-tracking your success

BE THE FIRST TO KNOW WHEN THE COURSE IS OPEN

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