32: What You Can Do Now to Optimize Your Business for Google with Pip Seymour

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Do you understand the importance of search engine optimization?

Today’s guest, Pip Seymour, is here to give us an overview of what search engine optimization is, direction on how to do keyword research and some of her best practices for tools like Google My Business, Google Analytics and Google Ads.

Pip Seymour has over 15+ years of experience in advertising sales and marketing. She has helped entrepreneurs and creative agency owners build wealth and develop innovative winning marketing strategies. 

Her expertise includes sales, marketing, psychology, Search Engine Marketing (SEO & Google Ads).  In addition to leading her own agency, Pip hosts a private mastermind for creative agency owners and business owners looking to scale and optimize their businesses using search engine marketing.

Pip is uncomplicating SEO for real estate agents in this episode to make sure that the time we're spending creating content actually does something for us. 

In Today's Episode, We Discuss:

  • Things you can do right now to better your SEO efforts

  • How to know what your clients are searching for

  • The importance of keyword research

  • The difference between long tail keywords and seed keywords

  • Best practices for Google Analytics, Google Ads and Google My Business

  • The power of google reviews

  • Tips for optimizing your blogs and videos

Remember, your online presence is something that you will fine tune over time. You don’t have to have a perfect strategy right now, but it is definitely something you should be thinking about!

I hope this episode has challenged you to start thinking about how you can use Google and it’s tools to your advantage!

Are you ready to become the go-to real estate agent in your city? Ready to generate a steady flow of amazing leads and referrals who only want to work with you --without cold-calling, door-knocking, or buying expensive leads?! If you want to learn more about my step-by-step implementation plan for real estate agents, check out Master Your Marketing with Paige. This is a great way to set yourself up for success moving into 2021! 



Resources Mentioned: 

Visit https://seymourdigitalmedia.com/

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Facebook Group: Cyberpunk Geeks Marketing Mixer

www.answerthepublic.com



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